LAS: The Licensing Approval System (LAS) provides an easy-to-use intuitive graphical interface for the automated approval of processes for the brand licensing industry, based on the mapping of an organization’s product approval business processes and rules. Licensees have license for using brands but needs approval from brand owners before they can start using on their product. XPFLOW's generic workflow management solution helps in approval process and allows to model varieties of business processes.

The four pillars of XPFLOW’s LAS are the Actors, Rights, Workflows and Forms and XPFLOW can be customized as per clients needs on each of these aspects. The Administration interface offers Brand owner organizations the flexibility to implement their unique approval processes and enforce their business rules by graphical customization of the underlying approval process workflows, business rules, user roles, rights and forms. Licensees or brand users use the Licensee Submission System (LSS) to securely submit their approval requests, determine the status of the status of their submission in real-time and communicate with the Licensor organization during their approval process.

• Web-based, easily distributable and implemented with minimal IT support
• Speeds up Licensee Product Approval process time by avoiding mail based processing
• Ability to configure development stages according to requirements and vocabulary
• Ability to manage Users and Roles after the initial configuration & set up
• Ability to manage multiple Workflows
• Supports multiple forms for different types of submission
• Ability to have a wide set of reports - both pre-configured as well as user-definable
• Field level security of approval data
• Access control for generating reports
• Detailed audit trail - SOX compliant

DAM: A generic digital asset management system which manages the brand assets generated within the organization. This allows generation and approvals of brand assets.

Marketers and brand managers are increasingly turning to digital asset management (DAM) as a powerful tool for controlling brand consistency. BAM module from XPFLOW gives more than a central, online repository for organizing and distributing approved brand assets. This gives a solution that improves the brand asset supply chain from creation to delivery. Using this Brand Owners can now easily store brand artwork and images in an online catalogue and then share or distribute those files securely across the web to trusted users.

Features

• Maintain control of brand assets – any operation create, update and delete is approval driven
• Improve global distribution of brand content
• Accelerate review and approval processes
• Allow ability to add metadata to the asset to search and process better
• Offer secure, anywhere-anytime access to brand content
• Manage content renditions for instant access to the right format
• Add ability for personalized organization of assets by adding in favorites within the application
• Improve communications with partners and distributors
• Assign access to brands group of users using admin console

XPFLOW Digital Asset Management helps in:

• Index, search, and distribute layouts for ads, brochures, and packaging
• Reuse and repurpose high-value digital media assets
• Provide a common brand workspace for departments, agencies, and partners worldwide
• Ensure conformance with brand guidelines on a global scale

Contract Management: Getting license for a brand starts with executing a contract agreement to license a brand for given set of products to be sold in a given country. Contract management System (CMS) in XPFLOW is an end-to-end contract management automation between regardless of the contract types. It makes use of common infrastructure and trigger notifications for both services and facilitated tasks.

Key Features are:

• Manage to approve the contracts within different departments for any changes in there
• View the contract workflow status online
• Maintain Contract Templates
• Ability to view, search, tag pending contracts
• Ability to view, search, tag, revise approved contracts
• Adds ability to access the contracts any time, any where
• Offers flexibility to use native word environment for edit contractual agreements and yet add the key data to the application using word tagging features
• Ability to associate brand, distribution channel, country with contracts
• Reports for tracking various contracts at various stages
• Open architecture: It can integrate with other contract repositories using SOA

Royalty Tracking System: When contracts are established between the licensee and brand owners the Royalty rates are negotiated and finalized along with payment schedule and grace period details. Sometime the royalty formulas are stored in Excel spreadsheets and using the formulas the royalty due is calculated. XPFLOW Royalty management system allows one to maintain Royalty Rate details online and based on that generate reports about projected revenue from different brands.

Key Features are:

• Finalize & Capture Royalty Rate using Excel
• Capture Licensing Revenue Plans – Payment scheduling
• Offers alerts, notifications / reminders pertaining to individual contracts and Royalty payment
• Maintain Sales reporting Template and Royalty Rate Calculation Templates
• Integrate with 3rd Party Financial Application(AR) for Invoice generation / Accounting Transactions
• Calculate Sales and Royalty Data Reporting using Excel Services
• Reports on Contracts and Royalty to perform past and future revenue analysis
• Royalty due reports helps making decisions in brand positioning and brand advertising

Glossary:

• Licensee
• Licensor
• Brand
• Brand Asset
• Brand Asset Management
• Royalty
• Contract for brand license
• Brand Positioning
• Brand Management
• Brand Products
• Brand Strategy
• Royalty Rate
• Brand Licensing